As Instagram becomes bigger and better than ever, the app has now introduced its latest feature to the platform, Instagram ‘collabs’, meaning two accounts can partner together on a post or reel at the same time, with the same comments underneath! Ultimately, the aim of ‘collabs’ is to help content creators collaborate with each other to gain more engagement.
This exciting collaborative feature is currently being tested in the UK and India, but there is no word yet of it being rolled out to other countries.
How to use the Instagram ‘Collab’ feature:
What do you think of this new feature on Instagram? Will you be using it on your Instagram account? Let me know in the comments!
This week we announced the exciting acquisition of ‘Get Lost’, a strategic move for the business as we look to diversify our portfolio and capitalise on the growing demand for travel. Get Lost is a leading travel and adventure brand with a 1 million+ community spanning across TikTok, Instagram, YouTube and Facebook and it […]
The Tradesman - now part of the KOMI portfolio - is the world’s second largest community for tradespeople, with millions of views across its social channels.
Video isn’t slowing down. Even with such a turbulent 2020, video continued to grow with an 11% increase in video plays in the first week of lockdown.
With the app available in over 150 countries and with over 1 billion users, TikTok has quickly become the most downloaded entertainment platform in the world with the most opportunities to go ‘viral’.